SAMPLE YOUR VISIBILITY PLAN BELOW!
How will your audience buy from you? How will customers receive their purchase? What emails or contracts will clients get after they buy from you? Setup your purchasing system and then test out the process yourself before presenting it to the public.
The internet is a very competitive market. Consumers are cautious and want to avoid being scammed. Come up with a free sample for potential clients to try before they make a big purchase from you. Need an example? The visibility plan you're reading right now is a free sample!
Although social media constantly changes its algorithms, your ideal customers will still hang out there. This means your business still needs to be on social media. DO NOT set up shop on ALL the social media channels to connect with clients though. Get to know where your customer really is and be strategic about where you place your business online.
You can get customers on social media, but social media is here today and gone (or updated) tomorrow. It is far better to establish your own platforms for doing business. A website is a necessary platform! It belongs to you and you can control the content there. Build one, update one, or have someone do it for.
At this point, your product or service is packaged, your payment process is ready, your free sample is created, and your social media platforms are established. Now you can connect all those links to the website you built.
Your final step is to create your podcast show. Your podcast IS A HUGE STEPPING STONE for building your brand, establishing your authority, meeting influencers in your field, and of course - for drawing in potential clients. It is another STRONG platform to have! Get started by coming up with a solid topic for your show that educates your audience on why YOU are the best person to work with in your niche.
Be sure to leverage your podcast! Tell your audience how they can stay in contact with you. Tell them about your free sample. Tell them about your website. Tell them about your services and products.
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The best way to reach potential clients repeatedly is to build your own reliable platforms!
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